The Klout Score is a number indicating your online influence based on your Twitter and Facebook activities. Why would you want a high Klout score? For many reasons: you want to show off in front of your peers, you want to impress your clients, you like the Klout widget and want to place it on your blog, you’ve always liked to get high grades or you have nothing better to do. Even if you have no reason you still might profit by following the steps described below.
You will need: 1 Twitter account, 1 Facebook account, 15 to 60 minutes a day, 15 to 60 days depending on your ambition.
1. Set up Klout
Connect your Twitter, Facebook and LinkedIn accounts to your Klout account.
2. Build your community
Get friends and followers.
- Connect with everyone you know on Facebook. (Use elaborated privacy setting s.)
- Make sure you have more followers than people you follow on Twitter. Follow the ones that are likely to follow back, and only follow back people whom you know or in whom you are interested. The higher your followers/following ratio, the better your Klout Score!
3. Spread the word
Tweet and post.
- For Facebook you’ll need some funny status updates, updates reflecting on the ‘hot’ news topics or updates in the form of a question to trigger likes and comments. Post useful links if you know majority of your friends would be interested. Your aim is to get as many reactions as possible. Klout will calculate an average amount of likes and comments per post, so be strategic.
- On Twitter you have to tweet regularly and try to share content that is likely to get retweeted.
Engage in conversations.
- On Facebook you have to comment and like posts of others to encourage them to act the same way towards you.
- Make sure you get as many mentions from as many people on Twitter as possible. Number of mentions matters and so does the number of unique mentioners. Also try to get a mention from a “celebrity” – a tweeter with a very large number of followers. That will increase your Klout Score tremendously.
5. Keep up
Even if you don´t need your Klout Score to grow anymore you´ll still have to keep up to prevent it from dropping. You may stop hunting for new mentions and followers, but keep the conversation with your current friends and followers going.
Voila! Here´s your new Klout Score. Nice isn’t it? And as a bonus you now also have a tight, active, highly engaged community of friends and followers that can help you cook a new dish or get new clients, that will support you in your new undertakings and share fun with you. Use it! And if you’re doing that right... your Klout Score will keep on growing. :)
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